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It’s more than beauty,
it’s confidence

SHOP UBELLA

Shop our exclusive range of products for every woman

You are beautiful,
you’ll see!

It’s about so much more than hair & makeup, it’s about giving you that healthy love for yourself and making you feel worth it.

Our online course is Live!

Unlock your beauty potential with our online course! Master your makeup with expert guidance from master educator and founder of UBELLA, Alecia Joubert. Get ready to enhance your natural beauty and create stunning looks. Join us on this exciting beauty journey!

LOOK unstoppable

In addition to providing personalised professional makeup services for a variety of occasions, we also offer workshops and tuition through our Academy in the art of personal makeup application. Our Academy also offers regular Makeup Mastery courses, designed to equip aspiring artists with the skills and confidence needed to stand out as industry professionals.

FEEL BEAUTIFUL

UBELLA’s ethos is about much more than hair, make up and beauty treatments: our desire is for you to appreciate how wonderful and unique you are; to leave you with a spring in your step and bursting with a new-found sense of self. 

Why ubella

Our name was inspired by the Italian word Bella, meaning “beautiful”. We added the “U” as a prefix, as every individual is beautiful and deserves to feel confident about how they look. We are all about celebrating individual beauty and our name is a constant reminder that U are beautiful. 

OUR LOGO

The design of our logo is worth mentioning as, like everything else we do, its design is intentional and carries its own story. It was inspired by both nature and nurture, by the contrast between rawness and perfection and the idea that perfect looks are crafted from the natural-born beauty within each one of us.  Our founder, Alecia Joubert says: “I am an absolute perfectionist, and even more so when it comes to my work. Makeup is all about angles, 35 to 45-degree lines, symmetry and bringing the entire face into perfect balance in line with the golden ratio. This approach is the inspiration behind the logo design.” The geometric shapes and seamless symmetry allude to modernised perfection and the flawless glamour of the industry, while the gem-like symbolism speaks to enhancing what we have been born with: the essence of our individual beauty and uniqueness.

SERVICES

At UBELLA, we provide personalised, professional make-up services designed to help you look and feel your best for every occasion. From our signature mini-makeovers, as seen across our social media platforms, to bridal and special occasion make-up, every experience is tailored with care, creativity, and attention to detail.

 

UBELLA is more than a make-up service, it is a beauty brand built to inspire confidence and self-expression. Alongside our services, we proudly offer our own growing range of UBELLA beauty products, including professional make-up brushes, concealer sponges, and beauty essentials designed to elevate your make-up routine.

 

We also offer intimate group make-up workshops for up to eight participants, creating a fun, empowering, and hands-on learning experience.

 

For those wanting to master their own make-up skills, our signature Every Woman Online Make-Up Course has been designed to make beauty simple, achievable, and enjoyable. Whether you are a beginner or simply wanting to refresh your routine, this self-paced course guides you through professional techniques to help you create beautiful, confidence-boosting everyday looks with ease.

The Every Woman Online Make-Up Course includes lifetime access, allowing you to learn in your own time and revisit lessons whenever you need, bringing professional make-up education straight to you, wherever you are.

Bought your online Make-up course. So worth it! The way everything is explained is so simple and easy to understand.
Paula De Sousa
Alecia is just awesome! What absolutely stunning makeup and seemingly effortless perfect hairstyling.
Cyd Herbst
Alecia, thank you so much! It was truly a privilege to be made beautiful by you. You are not only incredibly good at what you do, but also someone with a very beautiful heart.
Colleen Ungerer